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TV Networks Look to Pilots to Help Them Ascend in Ratings   


There are monsters and vampires, science fiction, trips back and forward through time, supernatural themes and other out-of-this-world scenarios in the television pilots vying for space on the networks’ fall schedules.

Los Angeles Times

Posted by: LBS in Media Recap on May 24th, 2013
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Question Mark

Higher Expectations for Digital Media at NewFronts   


Last year, the inaugural Digital NewFronts didn’t skimp on the hype.

Yahoo

Posted by: LBS in Media Recap on May 24th, 2013


Question Mark

YouTube Drops Price for Upfront Packages to Lure TV Dollars   


YouTube is taking a novel approach to winning TV ad dollars during this year’s Upfront season:

Ad Age

Posted by: LBS in Media Recap on May 24th, 2013
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