Looking for a fast way to qualify leads? Email customized online sales presentations to prospective clients.
The most effective presentations are ones that provide solutions and show local business how your station’s marketing capabilities will increase their sales. Don’t just “sell” them on a new sales program or sponsorship opportunity. Show them why it’s beneficial to them.
You can team up with local business groups and trade organizations to ask them to email your presentation to their members. Remember, they will only be willing to do so, if your presentation provides real solutions, not just a sales pitch.
Below are some online sales presentation solutions worth checking out to help you qualify more leads:
Sliderocket
Cost: $24/user per month
dialedin
Cost: $39/user per month
SlideShare Cost: Free
Why use one of the above online sales presentation tools instead of PowerPoint? Occasionally PowerPoint slides are too large to send through email or get caught in spam filters.
Your prospective clients are also more likely to click on a link rather than open an attachment from someone they don’t know.
If you are sending email blasts through Outlook or from your station’s email server, you may also consider using an email management provider like MailChimp or ConstantContact to make sure your email doesn’t get caught in spam filters.
Have a question or a sales idea you would like to share? Submit now.
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